DEAL ACQUISITION & RETENTION FRAMEWORK (DARF)
Our Deal Acquisition and Retention Framework (DARF) maximizes your ability to use patient data to connect to new patients, retain existing patients, and grow your practice. This unique framework has helped our partners grow their revenue by over 400%.
Partnering with us means applying our unique DARF framework to your business for maximum results. Our services for marketing, software, and training work together to build a self-sustaining system that’s fully automated and easy to manage for the long-term.
- Branded Lea CRM Lead Management App by Ransom Digital
- Ransom Digital Painting Website
- Search Engine Optimization (SEO)
- Digital Ad Campaigns (Facebook & Google)
- Retargeting Campaigns
- Reactivation Campaigns
- Reputation Management
- Painting Business Training Course: The Ultimate Guide to Becoming the Painter of Choice in Your Community
How It Works
Getting Started: The Craftsman Discovery Exploration
To build a new deal acquisition machine, you need a blueprint, training, accountability, and transparency. This is where we discover your needs and how we can help you take your practice to the next level. This process will determine how we move forward together. Learn how you can build lasting client relationships, capture and retain leads, create raving fans for your brand, and grow your revenue steadily with our proven framework.
Reach and engage with your prospective clients wherever and whenever they’re online.
The Ransom Digital Platform makes it easy for you to effectively establish a presence on all of the major social channels with your Painting Business’s messaging while creating a massive reach to target prospects and ideal clients.
Only 3% of your target market is actively looking to hire a Painting Company right this second. Competing for such a small slice of the pie is ultra-competitive and ultra-expensive — if you wait to market to them until they’re in the 3%. Instead, The Ransom Digital Platform targets the 97% percent, empowering you to make meaningful connections, build lasting relationships, and establish your brand as the best (and best-known) choice — before they even know they need you.
3% Are Ready TO Hire You Today
You Can No Longer Just Play the Short Game.
The simple fact is that most people don’t get the current state of marketing. As much as we may wish it was as simple as 1-2-3, a nuanced approach to the client journey requires relentless resilience.
How people think the client journey looks
Welcome to the modern age of contractor marketing.
When you’re promoting your painting business, you aren’t just going up against the other 500,000 painting companies in the nation. To your prospective clients, you’re being processed in exactly the same mental category as Amazon, Starbucks, and Netflix.
The key is to differentiate yourself by telling your unique value proposition. And then repeat. And repeat. And repeat. Get the picture? It takes what it takes to reach your clients.
How the client journey really looks
Build Lasting Relationships
Capturing The Lead
Building a strong brand increases lead volume, and quality. But can be wasted if staff aren’t trained on how to properly handle leads or follow up. We provide extensive training that allows you to convert record high amount of leads, from any source.
Starting The Job
After the initial phone call, prospects will receive automatic follow-up emails with additional description of services, financing options, links to blogs, informational packets, and your business website for further information.
Create Brand Advocates
The Deal Acquisition and Retention Framework empowers your team to provide outstanding customer service to your clients. They will experience a seamless process and will receive regular updates and notifications via email and text. Client testimonials and reviews are encouraged and referrals are rewarded.